Week 5 – Email Best Practices

Week 5 – Email Best Practices

This is slightly newer content than the earlier week email course published. About email timing, content strategy, email permissions, measurements that you should be looking at in your email system, as well as a test and learn framework.

If you’re having issues with your delivery rate, you should check your email reputation. This course will show you how to do that.

 

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Week 5- Email Best Practices

Sample student homework – website

Sample student homework – website

This was sample homework for Pottery Barn, an online retailer this student particularly loved. The assignment was in two parts: experience the website like you’ve never been on it before. Is it easy to find what you’re looking for? What part of the site experience isn’t awesome?

The second part of the assignment was to look at other sources for data on Pottery Barn – are they active on social? Video? Anything interesting on Glass Door? Etc.

 

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No-data-pottery-barn Pottery-Barn-Digital-Pulse-Report

No-data-pottery-barn